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Along Saudi Arabia’s west coast, the Red Sea Project is a regenerative tourism destination spanning 28,000 square kilometres spanning more than 90 unspoiled islands and inland sites. The first phase of 16 hotels will open in late 2022
The Red Sea Development Company (TRSDC) advances its digital transformation with SAP. (Right to Left) Ahmed Al-Faifi, Senior Vice President and Managing Director, SAP Middle East North with John Pagano, CEO, The Red Sea Development Company
RIYADH, Kingdom of Saudi Arabia: – The Red Sea Development Company (TRSDC), which is driving the development of the giga-project The Red Sea Project (TRSP), announced today it is advancing its digital transformation with global technology company SAP.
Along Saudi Arabia‘s west coast, the Red Sea Project is a regenerative tourism destination spanning 28,000 square kilometres spanning more than 90 unspoiled islands and inland sites. The first phase of 16 hotels will open in late 2022.
TRSDC is pioneering the diversification envisioned by Vision 2030 with a unique, year-round tourism offering that supports sustainability and environmental enhancement, cultural conservation, and economic stimulation. Tourism is the Kingdom’s second most important sector.
“As part of our digital transformation roadmap with SAP, The Red Sea Development Company is optimizing our operational efficiency, procurement costs, and talent development,” said Ammar Alomani, IT Applications Associate Director of TRSDC. “We are also adopting Application Managed Services, a world-class Master Services Agreement, and education services for team training.”
“We are pleased to continue our relationship with SAP having passed through two successful phases with the company already. Having business applications available at the click of a button changes the way employees work, increases productivity and work from our offices here in Riyadh or on our destination sites”, said Mr. John Pagano, CEO of The Red Sea Development Company.
“Our commitment to regenerative tourism development is underpinned by our ambition to run our destinations in the smartest ways possible. Digital transformation gives us a solid foundation stone to work from. We’ve become virtually paperless and opened a new chapter of free-flowing information and efficiency.,” continued Mr. Pagano.
TRSDC is already running on the SAP S/4HANA real-time business suite, the SAP Ariba digital platform, the SAP SuccessFactors human experience management suite, and SAP’s customer experience suite.
“Since the beginning of our partnership with The Red Sea Development Company, SAP has been committed to delivering on its promise to deliver best-in-class software innovations,” said Ahmed Al-Faifi, Senior Vice President and Managing Director, SAP Middle East North. “We are very excited to continue to enable the first giga-project of its scale in the region to become a truly intelligent enterprise”.
SAP’s strategy is to help every business run as an intelligent enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: 77% of the world’s transaction revenue touches an SAP® system. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want – without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people’s lives. For more information, visit www.sap.com
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About The Red Sea Development Company
The Red Sea Development Company (TRSDC – www.theredsea.sa ) is a closed joint-stock company wholly owned by the Public Investment Fund (PIF) of Saudi Arabia. TRSDC was established to drive the development of The Red Sea Project, a luxury, regenerative tourism destination that will set new standards in sustainable development and position Saudi Arabia on the global tourism map.
The project is being developed over 28,000 km2 of pristine lands and waters along Saudi Arabia’s west coast and includes a vast archipelago of more than 90 pristine islands. The destination also features sweeping desert dunes, mountain canyons, dormant volcanoes, and ancient cultural and heritage sites. It is designed to include hotels, residential properties, leisure, commercial and entertainment amenities, as well as supporting infrastructure that emphasizes renewable energy and water conservation and re-use, as well as a circular waste management system to achieve zero waste to landfill.
Activity for the first phase of development is well underway and is on track to be completed by the end of 2023. The project has surpassed significant milestones, with over 600 contracts signed to date, worth over SAR 17bn ($4.5bn).
The 100-hectare Landscape Nursery, which will provide more than 25 million plants for the destination, is now fully operational. There are more than 9,000 workers currently on-site and 80km of new roads are now complete, including the new airport road, to better connect the destination. The Construction Village, set to house 10,000 workers, is now open and development is progressing well at the Coastal Village, which will be home to around 14,000 people who will eventually work at the destination.
For more information please contact:
Rebecca Cousins : Director – PR & Communications Rebecca.Cousins@theredsea.sa
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SAP SuccessFactors Core HR and Payroll Software review – TechRadar
Global SCORM-Compliant LMS Software Market 2021 Research on Import-Export Details, Business Standards and Forecast to 2027 – Discovery Sports Media – Discovery Sports Media
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Head of Business Development
Centrical Names Former SAP SuccessFactors Executive, April Crichlow, as Chief Marketing Officer – Yahoo Finance
April Crichlow joins Centrical in its next phase of expansion and hyper-growth as the global SaaS company helps customers apply AI and the "human touch" to unlock the full potential of employee engagement and performance at work.
NEW YORK and LONDON and TEL AVIV, Israel , Nov. 8, 2021 /CNW/ —
Centrical names April Crichlow, former SAP Executive with 20 years of technology marketing leadership, as Global Chief Marketing Officer
April will significantly scale the company's global brand awareness, demand generation, and customer success initiatives to accelerate Centrical's recognition as the leading employee-centric success platform provider.
The appointment comes at an ideal time given Centrical's hyper-growth and bold move to reimagine employee engagement and performance at levels of effectiveness not previously seen before.
Centrical, a global software as a service company and pioneer of a next-generation employee engagement and performance management platform, has named former SAP executive April Crichlow as Chief Marketing Officer.
As leader of Centrical's fast-growing, multi-discipline marketing team, April will define, oversee, and scale the company's global brand-building strategy, communications, demand generation, along with product, partner, and customer marketing initiatives to increase Centrical's recognition as the leading employee-centric success platform provider. Along with priming Centrical's rapid expansion into new markets, including geographies and industries, she will oversee digital marketing transformation and lead cross-functional marketing activities, sharing responsibility for customer acquisition, conversion, and retention.
"As part of our aggressive expansion strategy and a move reimagine work with our clients, we sought a world-class marketing leader with category-building experience and a proven track record in growth marketing – and that's precisely what April brings to Centrical," said Gal Rimon, Founder, and CEO, Centrical. "We are looking to broaden our influence and improve individual engagement, performance, and success much like we have done for Microsoft, British Telecom, Novartis, and many more customers, and April undoubtedly will help extend this success."
Brand recognition, category creation
Before joining Centrical, April served as Global Vice President and Head of Marketing for SAP SuccessFactors, a leading suite of human experience management (HXM) solutions, and a platform into which Centrical's solution integrates as an SAP-endorsed partner. In this role, April led strategic marketing plans to grow global brand recognition, revenue, customer success, and category creation of HXM, which – like Centrical's platform – is focused on technology innovations that put employees at the center of work.
April has more than 20 years of global marketing experience in technology with leadership roles across brand, demand generation, and customer growth at leading brands like SAP, SAP Ariba, and BusinessObjects. April is also a Board Member and leading thinker on diversity, equity, and inclusion and has been named a Top 100 Ethnic Minority Executive the last 4 years by EmPower, presented by the Financial Times and Yahoo Finance.
"This is an ideal and exciting time in the employee engagement and success space, and it's why I am thrilled to join Centrical, which harnesses the power of artificial intelligence to help people thrive at work with a level of effectiveness not seen before," said April. "Factors like rapid attrition, digitalization, and hybrid working models are converging around the world to disrupt the workplace and reset employee and employer expectations, so the time for a company like Centrical has never been better. I am looking forward to partnering with our customers, partners, and community around the world to unlock the full potential of employee engagement and performance at work."
For more information about Centrical, visit www.centrical.com.
Centrical's employee success platform blends artificial intelligence and advanced gamification with personalized microlearning, real-time employee performance management as well as adaptive coaching tools, and well-being strategies. An SAP-endorsed partner, Centrical technology integrates with SAP® SuccessFactors® Learning. The company has offices in New York, London, and Ra'anana, Israel. Customers include leading multinational enterprises, including British Telecom, Microsoft, Novartis, Synchrony Financial, and Teleperformance, and many others.
View original content:https://www.prnewswire.com/news-releases/centrical-names-former-sap-successfactors-executive-april-crichlow-as-chief-marketing-officer-301418082.html
View original content: http://www.newswire.ca/en/releases/archive/November2021/08/c1531.html
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