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With more brands trying to enter the gaming world and reach “gamers,” Elle McCarthy, the vice president of brand at Electronic Arts (EA) shares that the “gamer” label has become an outdated term. With fewer users identifying as gamers, brands should shift their targeting approach and focus more on how gaming serves as interactive.
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Julian Gamboa is Adweek’s senior social media and marketing manager.
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Sony's wild new PS5 controller concept could be a game-changer – Creative Bloq
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By published 17 January 22
It’s fair to say we weren’t enamoured with the design of Sony’s DualSense controller when it was revealed last year. Like the PS5 itself, the controller is somewhat, er, chonky – but it seems Sony is already working on slimmer design concepts.
A new patent filing reveals the company is working on a new controller design featuring a collapsible control stick. This means the joystick could retract into the body of the controller itself, allowing for a more svelte (and potentially more comfortable) design. And while it might just be a patent, at this rate it might well arrive before the next PS5 restock.
The patent filing itself offers little in the way of information about how the controller will work, simply describing: “A controller, thumbstick, or system comprising a thumbstick body, a thumbstick shaft coupled to the thumbstick body wherein the thumbstick shaft is configured to retract into the thumbstick body and wherein the thumbstick body and the thumbstick shaft is freely rotatable together around a pivot centre within the controller body.” (You know when you read a word so many times that it loses all meaning? Yeah, thumbstick.)
But it seems the concept is all about comfort. “Analog nubs are portable but also very uncomfortable for the user,” Sony says in the filing. “The user moves the flat surface or rough area with pressure from their thumb. This can become quite uncomfortable after a while because the required friction between the user’s thumb and the surface.”
As with all patents, whether this design will ever see the light of day remains to be seen, but it’s certainly intriguing – and we can’t help but wonder if it’s offering us a glimpse of the next generation of DualSense. If a PS5 ‘Slim’ ever makes it to market (hey, every PlayStation generation has had one), perhaps it’ll arrive complete with a redesigned controller?
Indeed, a collapsible thumbstick could potentially transform the feel of the controller for gamers, offering a much more personalised and therefore comfortable experience. And it could do wonders for storage too – perhaps we’ll even end up with some kind of ‘DualSense Slim’ charging case. And we’re sure it could look pretty cool – better than that horrendous McDonald’s DualSense concept anyway.
It seems Sony is finally ready to give gamers more options when it comes to the look of the PS5. From those new coloured faceplates to rumours of a console redesign, the days of being restricted to Sony’s reverse-oreo (sorry, white-on-black) design are coming to an end. And perhaps in the near future, we’ll have a brand new controller to enjoy too. Want to start gaming right now? Check out today’s best games console deals below.
Daniel Piper is senior news editor at Creative Bloq, and an authority on all things art, design, branding and tech. He has a particular penchant for Apple products – some corners of the internet might call him an ‘iSheep’, but he’s fine with this. It doesn’t bother him at all. Why would it? They’re just really nicely designed products, okay? Daniel is also a comedian and national poetry slam champion, and his favourite Bond is, obviously, Sean Connery.
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Rainbow Six Extraction: Is It PS5 & Xbox Series X Enhanced? Answered – Twinfinite
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In Ubisoft‘s latest tactical first-person shooter, Rainbow Six Extraction, you’ll be spending a lot of your time gunning down waves of parasitic alien critters known as the Archaeans. On the whole, all the moment-to-moment action is pretty damn slick visually, but what if you’re playing on next-gen consoles? In this guide, we’ll answer the all-important question: Is Rainbow Six Extraction enhanced on PS5 and Xbox Series X consoles? Without further ado, let’s get into it.
Thankfully, the short answer is: Yes, Rainbow Six Extraction is indeed enhanced on PS5 and Xbox Series X. Those playing on next-gen consoles can look forward to a 4K resolution boost and 60 frames-per-second gameplay.
For comparison’s sake, those playing on PS4 and Xbox One, you’ll be limited to just a 1080p resolution and 30 frames-per-second, which is understandable.
Unfortunately, for those wondering if Rainbow Six Extraction will support 120 frames-per-second on high-refresh-rate TVs, we’ve got some bad news for you. At the time of writing, there’s currently no support for 120fps for Rainbow Six Extraction on consoles.
It could be possible that Ubisoft deploys a patch allowing high-refresh-rate support for Rainbow Six Extraction in the future. However, there’s no official word on it just yet. That said, we’ll make sure to update this post if we hear anything more concrete.
But that’s about everything you need to know about whether Rainbow Six Extraction is enhanced for PS5 or Xbox Series X. For more tips, tricks, and guides, search for Twinfinite, or head on over to our dedicated wiki for the game. And for any questions you have that aren’t answered on the site, do feel free to reach out in the comment section below and we’ll do our best to lend a hand.
Copyright © 2018 Twinfinite, LLC
How to Watch Illinois vs. Purdue: Game Time, TV Channel, Online Streaming & Odds – The Champaign Room
It’s a MLK Day matinee.
Game Time: 11 a.m.
TV Channel: Fox
Online Streaming: FoxSportsGO
Radio: All Illinois basketball games air live on radio in the Champaign (WDWS 1400) and Chicago markets (WLS 890). The game is also broadcasted on other stations throughout the state; check the Fighting Illini Radio Network for more information.
Odds: ILL +8.5, O/U 151.5
Head Coach: Brad Underwood (5th season)
2020 Record: 24-7 (16-4 Big Ten)
Head Coach: Matt Painter (17th season)
2020 Record: 18-10 (13-6 Big Ten)
Jan. 2, 2021: Illinois 66, Purdue 58
When Andre Curbelo hits the floor, good things happen for Illinois.
In a game that featured four runs of double digits, the Illini used a 20-5 run — sparked by Curbelo’s fifth straight game with five or more assists — in the second half to hold off the pesky Boilermakers, beating Purdue, 66-58.
Despite Twitter head coaches begging for the freshman to be featured in the starting lineup, the playmaker was quick to show his appreciation for his current role.
“I actually like coming off the bench,” Curbelo said.
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