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By 02 December 2021
The future’s got to have a cohesive brand identity, after all.
Everyone caught the big news from Facebook’s metaverse presentation in October that the company was renaming itself Meta, but that wasn’t the only name change Facebook announced at the time. Oculus, the biggest name in VR, is also on the way out. This particular aspect of the larger “Meta” shift seems to have largely gone unnoticed, but Faceb—sorry, Meta’s VP of AR/VR, Andrew Bosworth, explicitly articulated this change in a post on October 28, the same day as Mark Zuckerberg’s captivating and totally convincing presentation announcing the overall initiative.
In Bosworth’s own words:
“VR will be the most immersive way for people to access the metaverse and as we look toward our goal of bringing 1B people into VR, we want to make it clear that Quest is a Meta product. For this reason, we’re simplifying our brand architecture and shifting away from the Oculus brand for our hardware. Starting in early 2022, you’ll start to see the shift from Oculus Quest from Facebook to Meta Quest and Oculus App to Meta Quest App over time.”
Though Bosworth mentioned early 2022 as their target date, you can already see the changes start to trickle in. You can still go to “oculus.com” for example, but all of the branding on the website is for the “Meta Quest.” It’s inconsistent, though—the product menu still refers to it as the Oculus Quest 2, and you can still find the Oculus name elsewhere around the website. For now, the Oculus Twitter account is still using the Oculus oval logo by graphic designer Cory Schmitz, but all that seems like it’s on borrowed time. According to captures from the Wayback Machine, Oculus.com switched over to its Meta Quest branding on November 21.
The move is certainly curious, if not baffling. While the VR market has opened up, with competing headsets offering a lot of incentives over Oculus, that name is still almost synonymous with virtual reality. Oculus was the first big player of the contemporary VR boom, after all, and even though it eschews its PC roots, the Quest is still the best VR headset for most people. The name alone is highly valuable, but Meta seems happy to throw it away as it attempts to make itself synonymous with the metaverse. No doubt I’ll be eating those words, alongside a nutritious grasshopper slurry, while I enjoy my Meta Quest 6 in the cozy confines of my Meta Pod 2 in the Meta-dominated future of 2047 AD.
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EA Guzman and Shaira Diaz are already celebrating their anniv and Valentines Day – GMA News Online
EA Guzman and Shaira Diaz are celebrating Valentines Day and their 9th anniversary early — as in January early.
On his Instagram Stories, EA posted a couple photo of the two of them inside a parked car and greeted his girlfriend a Happy Valentines Day as well as an advanced happy 9th anniversary because "same kami ng schedule ng lock-in taping," EA said.
"Happy Valentine's Day! Happy 9th anniversary! Advance ko na Baba," he continued.
"Mami-miss kita. See you in 2 months," EA said as he tagged Shaira.
Shaira, who has gone into quarantine for "Lolong" taping, reposted EA's IG Stories and said she was also "gonna miss you baba."
"See you soon!" Shaira wrote after three crying face emojis.
"Advance HVD and happy anniv, too!" She greeted EA.
The two are each working on a project that will have both of them in locked-in taping through February. — LA, GMA News
Argentina: Codere Introduces Zitro’s LOTBA-Approved Online Games – GamblingNews.com
Global gaming industry provider, Zitro, announced on Thursday that its online subsidiary Zitro Digital expanded its presence in the Latin American region.
Zitro Digital revealed that its portfolio of digital games is available for the first time within the jurisdiction of the City of Buenos Aires, thanks to a deal with Codere Group. As a result, players can enjoy the highly-popular Video Bingo games, as well as the famous progressive multigame Pick & Win.
To complete the deal, Zitro received approval from the gaming regulator of the autonomous city of Buenos Aires called Loteria de la Ciudad de Buenos Aires, Sociedad del Estado (LOTBA). As a result, the company’s digital games were approved for casinos licensed within the jurisdiction. The company’s games have been highly successful for years throughout land-based casinos. However, now, players in the autonomous city of Buenos Aires can enjoy those games via desktop PC, tablet, or mobile devices.
The latest move complements Zitro’s ongoing expansion in Argentina. Besides the autonomous city of Buenos Aires, back in December, the company increased its presence in the country by completing three casino installations. As a result, Zitro’s highly popular games and cabinets were introduced to three venues in the Mendoza region.
Besides Latin America, Zitro’s games are also popular in Europe. In fact, last month, Zitro’s most popular games were introduced to more Barrière Group venues in France. Consequently, the top-performing Link Me and Link King games were introduced to more Barrière Group venues.
Zitro’s Regional Director for Latin America, Alejandra Burato, deemed the company’s steady growth as an outstanding achievement. Moreover, she acknowledged that the growth helps pave the way for Zitro to enter new jurisdictions in Argentina and around the globe. Burato revealed that creating a “product that is as successful and profitable to operators as our land-based games” is the main goal for Zitro. She explained that after the team’s hard work the company is proud to see this goal become reality.
“It is an outstanding achievement to watch Zitro Digital growing steadily and opening the way to new online casino markets not only in Argentina but across all continents.”
Moreover, Burato said that receiving approval by the LOTBA is an important step for the expansion of Zitro Digital. She added that Zitro is grateful for Codere Group’s trust. In conclusion, Burato said that the company is “excited about adding new game titles soon.”
“We are convinced that players will enjoy the same success in the online channel and that it will support our omnichannel growth strategy.”
Codere online’s regional director, Salo Leder, added that bringing world-class entertainment for its clients in Argentina is a key priority for the company. He acknowledged that this partnership brings a “broad portfolio of online video bingo and Zitro video slots games,” which have already proved to be successful at brick-and-mortar casinos. In conclusion, Leder predicted that the same success will be observed within the online channel, which will further help Codere grow.
Jerome is a welcome new addition to the Gambling News team, bringing years of journalistic experience within the iGaming sector. His interest in the industry begun after he graduated from college where he played in regular local poker tournaments which eventually lead to exposure towards the growing popularity of online poker and casino rooms. Jerome now puts all the knowledge he’s accrued to fuel his passion for journalism, providing our team with the latest scoops online.
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